Premiere: Alpen Glow's debut single "Saturday Nite"
Image credit: Amery Sandford
Remember that Gossip Girl meme that was circulating a few months back? There was one really relatable rendition of it - and I really miss going to gigs, girl. Please find below if you haven’t seen it, courtesy of the very niche Montreal meme page, @burymeatleritz. Alpen Glow’s debut EP Amertape 2020 threw me right back into that quintessentially ‘covidian’ mindset of reminiscing about nights out partying with friends, dance floor romances, and most notably, hugs, girl.
Alpen Glow is the debut solo project of Montreal-based visual artist and musician Amery Sandford (BBQT, Born at Midnite). Inspired by new skills acquired during lockdown, Amertape 2020 and the accompanying 3D animated videos are an escape into an alternative digital dream world where your lockdown fantasies come to life. Far from being heartbreak songs, Amery’s cheeky lyrics keep the vibe lighthearted and fun, with instrumentals tastefully inspired by the corniness of 2000’s pop and reality TV.
“The whole thing kind of happened within the time of lockdown. I wrote it all when I was deep in quarantine so that I could go somewhere else mentally - on the days when I could actually make music. I also cried a lot and watched a lot of reality TV. Quarantine was a lot of creative productivity and a lot of being really sad.”
Admit it, we’ve all had at least one trash TV show we’ve been unusually invested in these past few months. When asked what her guilty pleasure was, Amery unhesitatingly named Real Housewives as inspiration when writing this EP, “I actually started watching reality TV in a serious way during quarantine and the songs are definitely inspired by those weird social experiments. I’ve been watching a lot of Real Housewives - a few of them have music projects and make songs that are very highly produced, but lyrically very sketchy. It’s kind of crazy. I’ve been thinking about these highly-produced, super ‘aspirational’ people who appear on Bravo TV a lot.”
Photo credit: Brandon Brookbank
Sketchy as it may sometimes seem, stark detachment from reality proved to be a great coping mechanism for bleak times, “I was entering these weird worlds through reality TV… I was also alone in my apartment because I don’t have any roommates… and I was thinking about going somewhere else for a minute, and about the power that creative people have to do that - the power of world building.”
While some of us just binge-watched Too Hot to Handle, Amery saw an opportunity to integrate her visual art with her music, taking the time to learn how to play the keyboard and do 3D animation, “It was a good time to learn something new - I got really into 3D animation and taught myself how to play the keyboard - and I ended up writing all the songs on it.”
The videos are an experimentation with using a highly-technical program for the first time and freely accepting the clumsiness that comes along with it, “Visually, since I’m not very good at it yet, I would say [the videos] look like early 80’s animations - all these weird spaces that look like a video game with me on a tiny screen. It was a very lo-fi look.” Is it an Instagram filter? Are we in a Zoom club scene? Who knows? Almost too closely resembling some saved video-call screenshots on my camera roll, the aesthetic is relatable and reminiscent of the virtual reality we’ve been living in lately.
Image credit: Amery Sandford
“Saturday Nite” has a bar scene at the hottest new fantasy dance spot, Amerbar, “I was just thinking, ‘Oh, I'm going to make a bar,’ and then once I modeled it - it looked really sketchy! It's funny visualizing something and then trying to recreate it in a program that you're not very good at - I love that shit. I love when people use programs like that, but they aren't necessarily technical [themselves]. They make something that sounds really unique. That's always been my relationship to music. I'm a visual artist first and musician second - and [being an ‘outsider’] makes it very special.”
“A lot of people that I know just pick up music - and you just have different ideas when you're not a trained musician. You can make things where trained musicians are like, ‘what the fuck?’”
Who needs music theory when we’ve all been in need of a hug since March...
Check out “Saturday Nite,” the first single from Alpen Glow’s Amertape 2020, below:
Make sure to stay tuned for the release of Summer House on September 18th and the full EP on October 1st on Bandcamp.
$2 from every sale will be donated to The Black Healing Fund, a Tio'Tia:ke / Montreal based project that exists to provide Black people in the MTL area with discretionary funding for therapy and other mental health focused resources.
Below is a playlist of songs that inspired Amertape 2020, including one Real Housewives production (!!!) called Chic, C’est La Vie - we are obsessed.